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Smarter Ad Tracking with CAPI in Strive 📝
What's New:
You can now connect CAPI tracking to Strive to better understand how your Meta ads are performing. 📈
When a customer sends a message, bought a product or books an appointment from a Meta ad, the event will be sent back to Meta through CAPI.
This helps Meta learn which users are more likely to take action and improves how your ads are shown. It also gives you more accurate tracking compared to browser based tracking.
With this update, you can log CAPI events directly when a contact sends a message or makes a purchase.
How to connect CAPI to Strive
: Link CAPIWhere you can log CAPI events:
a) Contact module

b) Inbox module

How to log a CAPI event:
Simply fill in the required fields, and click Submit Event.

This helps to send clear and reliable conversion signals back to Meta, allowing your ads to reach higher quality leads and perform better over time. ⏳